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Joan Smalls, the new star of the catwalks Caribbean

In the review we have been doing to the models that are hitting on the international catwalks, could not miss the name of Joan Smalls. Practically a newcomer, but with a notable past and present and above all, a bright future.

His features Caribbean have not gone unnoticed, even latent parade, showing character and attitude on the runway not so common to the other models that we see regularly.

Puerto Rican by birth, his real name Joan Rodriguez but professionally use the married name, Smalls, since it would jump to the professional. A leap into the professional world that would come in 2007 when he was 19, remember that today is 22.

After several modeling jobs in Puerto Rico who went through more pain than glory, gets the call from the agency Elite to work in New York. I will not think twice about going with her aunt to live in the big apple.

Soon she wanted to fly on the catwalk debut the same year 2007 Debuts in NYFW for firms like Port 1961 or Tony Burch Joan Smalls who chose to open the parade. Signatures were not first class but earned him to be released, in fact the same year would have on the table their first campaigns: the Nordstrom catalog and Liz Claiborne campaign.

Her features did not go unnoticed at a time when the bridge was (and is) always jammed with patterns cut from the same cloth. His presence was considered a breath of fresh air and very soon start to run for more designers.

Thus, in 2008 catwalk would see designers like Oscar de la Renta, Diane von Furstenberg and Vivienne Westwood, a race that was gradually improving with more and better jobs but still had enough to become a whole Newcorn. That itself would have a guest appearance in a video for Ricky Martin and also their first home, particularly for Bond American magazine.

The ultimate accolade came to him a year later, in the 2009, Change of agency included, from Elite IMG. The great architect of this turnaround was Riccardo Tisci Joan Smalls that advocates for the parade Givenchy Haute Couture. Nuestas protagonist was a virtual unknown to the public at the time but more than fulfilled.

And is that the creative director of Givenchy certainly have an eye for finding new talent, do not forget that defender and almost father was on the catwalk modeling as Lara Stone, Maria Carla Boscono or when no one gave a cent for them.

From the parade’s popularity went through the roof, in fact, in 2010 happen to do ten shows a season to get to do more than forty notch firms such as fashion shows Prada, Burberry, Valentino, Yves Saint Laurent and so on and of course taking major campaigns such as Gucci and Givenchy (how could it be otherwise). No doubt had become one of the most important Newcorn 2010.

And so to today, where Joan Smalls still averaging spectacular figures on the catwalk, echoing presence in parades and even closing major shows such as Gaultier and Dior. If we add that rare is the editorial which appears not photographed by the top fashion photographers, we can certainly be talking about a major black models today, but still lacks a cover in a major publication.

By the way for the campaigns 2011 and has four safe as Gucci, Cavalli and Stella McCartneyBesides being next image from Estée Lauder for this summer.


February 9, 2011 - Posted by | model

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